Joe the Tool is a character created for this website and is not a representation of the real site owner or any of its writers, although he may have some things in common with them, like his undying love of tools and his, well, being a bit of a tool.
Joe’s mission is to dash up tool reviews, latest news about new products related to home improvement, woodworking, gardening and the like, and will also point out awesome deals on tools when he finds some.